Liverpool have announced a lucrative first sleeve sponsorship deal with Western Union.
The Mirror says Manchester City and Chelsea are among those to strike deals and Liverpool have now followed suit.
The deal is worth £25 million to Liverpool over five years, with Western Union also becoming the club's official money transfer partner.
The Western Union logo will appear on the sleeves this season.
Fans who have purchased the Reds' 2017-18 home shirt will be able to add the patch free of charge.
Jurgen Klopp's men open their Premier League account against Watford this weekend.
Source: tribalfootball.com