The six-figure deal is part of Betway’s strategy to establish itself as a major player in the development of sports on the African continent.
Commenting on the deal, the CEO of AshGold Mr. Kudjoe Fianoo, described it as a major milestone that would boost the club’s fortunes in the Premier League and on the continental level.
“I’m very excited about this sponsorship agreement and convinced that our favourite team and the pride of Obuasi will continue to shine and win more national and continental laurels,” he said.
Country Manager for Betway Ghana Rex Danquah, said the sterling performance of Ashanti Gold cannot go unnoticed, hence the decision to partner with the club.
“We have followed with keen interest the successes chalked by Ash Gold FC. Their winning mentality and effective and professional administration has endeared us to the team,” he added.
The CEO of Ash Gold FC, Kudjoe Fianoo further expressed gratitude to Betway for believing in the club and assured them that the discipline and tenacity of purpose which has been the hallmark of the team’s success will be spurred on by the trust placed in them to perform even better.
The Betway Group is a leading provider of first-class sports betting entertainment and the official principal sponsor of Premier League football club West Ham United, Onduparaka FC in Uganda and Mathare United in Kenya.