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BARCELONA -- Barcelona have signed a new three-year sponsorship agreement with Turkish electronics company Beko, with sources confirming to ESPN FC that the deal is worth around €57 million.
President Josep Maria Bartomeu presented the agreement -- which will see Beko's logo move to the front of the training shirt -- at an event at Camp Nou on Wednesday attended by first-team defender Gerard Pique.
The previous deal between Barca and the domestic appliance suppliers was signed in 2014, runs through until this summer and is worth around €10m annually.
That agreement was for Beko's logo to be used on the club's shirt sleeve and on the back of the training kit.
The new agreement, at €19m per year, will be worth more than 14 of the Premier League clubs' main sponsorship deals.
"This association with a leader in their field is fundamental for the club to continue leading the way among world football's elite," Bartomeu said of the agreement.
Turkish electronics company Beko currently have a sponsorship on the sleeves of Barcelona's shirt.
Bartomeu has reiterated several times that his target is to increase Barca's revenue to over €1 billion per year.
Barca predict that they will be close to €900m in revenue this season, although the figure is expected to be slightly up because of the sale of Neymar to Paris Saint-Germain for €222m during the summer.
Barcelona's main sponsorship deal is still with Rakuten. The Japanese retailer pays around €60m annually to be the club's primary partner, which includes their name appearing on the front of the club's kit.
The La Liga leaders also have a sponsorship agreement with Nike, who manufacture the club's kit, worth north of €100m.
Bartomeu's next aim is to find a sponsor for the revamped Camp Nou, which will be finished in 2022, with the eventual sponsor to be granted naming rights for the club's 100,000-seat home.
Samuel Marsden covers Barcelona for ESPN FC. Follow him on Twitter @SamuelMarsden.
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Source: espn.co.uk