GFA Gen. Secretary says clubs must play their part in promoting Ghana Premier League

Published on: 08 March 2023

The General Secretary of the Ghana Football Association (GFA), Prosper Harrison Addo, has called on clubs in the Ghana Premier League to play their part in promoting the league, in addition to the efforts of league sponsor, betPawa.

Addo made the comments in response to questions about the recent downturn in fan attendance at Ghana Premier League matches, with some fans questioning whether betPawa's $1 million commitment to promoting the league was being fulfilled.

Speaking on Akoma FM, Addo said that while betPawa's promotional efforts were important, clubs had a key role to play in attracting fans to matches, given that they had received money from the league sponsor and stood to benefit the most when fans attended matches.

"Attendance is not only about the promotion betPawa wants to do. We had it in the past when a sponsor wanted to do something but since all sponsorship money had been given to the clubs it could not work," Addo said.

"In this betPawa deal, they decided to keep $1m for promotion and their own things, part of the money is what they use for the locker room bonus.

"Promotion is not for a particular group only. Clubs must promote their matches because they enjoy the majority share of the gate proceeds, and FA is giving a small amount."

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