Liverpool have announced a lucrative first sleeve sponsorship deal with Western Union.
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The Mirror says Manchester City and Chelsea are among those to strike deals and Liverpool have now followed suit.
The deal is worth £25 million to Liverpool over five years, with Western Union also becoming the club's official money transfer partner.
The Western Union logo will appear on the sleeves this season.
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Fans who have purchased the Reds' 2017-18 home shirt will be able to add the patch free of charge.
Jurgen Klopp's men open their Premier League account against Watford this weekend.
Source: tribalfootball.com