Chief Executive Officer of Telecommunications giant MTN, Serlom Adadevoh has disclosed why his outfit is willing to sponsor the Black Stars of Ghana ahead of the 2022 World Cup.
MTN have signed a one sponsorship deal with the Ghana Football Association to become a sponsor of the Black Stars.
The deal which is worth $2million dollars was announced on Thursday, November 3, 2022 at the headquarters of the Ghana Football Association in Accra.
“The passion for the game of football and sports in general is very infectious and we are waiting expectantly to watch the games. As a business committed to connecting families, friends, and businesses through cutting edge digital solutions, we view football as another avenue to connect people. Football reflects what we at MTN describe as Stronger together,” Adadevoh said.
“To make a team stronger we have to invest and this is why MTN is here today.”
“Our sponsorship of the Black Stars is a reinforcement of the faith we have in this nation and in everything that is important to us including our national football assets."