Tottenham has put fans at the forefront of its digital campaign 'We The 12th' to launch the Autumn/Winter 2017 collection of Tottenham Hotspur merchandise, reports www.fcbusiness.co.uk
The unique campaign aims to capture the true spirit of the everyday Spurs fan, whether six months old or 90 years young, encapsulating what the Club means to them – and acknowledging fans as the twelfth member of the team.
Fans were invited by the Club via social media to be part of a unique opportunity to front the latest Spurs Autumn/Winter 2017 merchandise and travelled to London from far and wide to feature in the video modelling the new collection.
Source: tribalfootball.com