Tottenham has put fans at the forefront of its digital campaign 'We The 12th' to launch the Autumn/Winter 2017 collection of Tottenham Hotspur merchandise, reports www.fcbusiness.co.uk
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The unique campaign aims to capture the true spirit of the everyday Spurs fan, whether six months old or 90 years young, encapsulating what the Club means to them – and acknowledging fans as the twelfth member of the team.
Fans were invited by the Club via social media to be part of a unique opportunity to front the latest Spurs Autumn/Winter 2017 merchandise and travelled to London from far and wide to feature in the video modelling the new collection.
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Source: tribalfootball.com