New football media platformDugoutlaunched this week, with teaser videos featuring Luis Suarez and a host of other big-name stars from the world's top football teams.
Bringing together 77 players from 14 clubs and 27 nationalities, Dugout launched in style with their Touch Challenge video - a 'test of control and skill' specifically for the brand, which will see clubs sharing exclusive behind-the-scenes content.
With polling of 24,000 football fans revealing that the average supporter follows 4.6 teams apiece, and a growing number following the careers of individual players, Dugout could provide a fascinating extra insight for those looking to keep on top of all the latest inside content.
Dugout looks set to be perfectly placed to complement fan-driven sites like 90min, providing the view from the club themselves.
Dugout's chief content officer Ian Nolan said:Dugout will be the home of exclusive behind-the-scenes football content, and our network of partner clubs gives us unprecedented access to the world's leading players. The Touch Challenge is a perfect example of what fans can expect to find on our platform, we're looking forward to sharing lots more exciting content with our fans over the coming weeks and months.�
The 27 clubs currently involved are:AC Milan, Arsenal FC, AS Monaco, AS Roma, Atletico Madrid, Chelsea FC, Club América, Dinamo Zagreb, Everton, FC Barcelona, FC Bayern Munich, Galatasaray, Heart of Midlothian FC, Juventus, Liverpool FC, Manchester City FC, Manchester City Women FC, Olympique De Marseille, Paris Saint-Germain, Real Madrid CF, SC Corinthians Paulista, Southampton FC, Stoke City FC, Sunderland AFC, Swansea City, Tottenham Hotspur and West Ham United.
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